Monday, June 25, 2012

Freeway x Levi Celerio - National Artists Collectors' Series Fall 2012

Hey Coffeeholics! Ever since 2009, Freeway has gone out of their way to reintroduce to the new generation of Filipinos an interest and a love for our very own Philippine Arts and Culture with the collaboration of our country's National Artists. Its awesome that Fashion and Art can come together to stir us all up to love our country and be proud to be a Pinoy. Thanks to Freeway, Fashionalism can now be hip and relevant. 

This Fall, Freeway has officially gone galactic with one of the most loved form of art and the universal language of mankind, Music.  Freeway is excited to feature its first National Artist for Music in the Series, Levi Celerio.

Levi Celerio is a composer and song writer.  Famous for being a lyricist, his songs treasure life; express nationalistic sentiments and complete grand philosophies.  He is best recognized as a Guinness Book of World Record holder for being the only person able to make music using just a leaf. Celerio was proclaimed National Artist for Music and Literature in 1997.

Get ready to fall head over heels with Freeway x Levi Celerio National Artist Collectors’ Series Fall 2012!  The stellar collection includes beautiful modern tailored dresses, sublimation print graphic tees, woven tops in chiffons and poplins, sexy printed knit mini dresses and accessories printed with words and lyrics from some of the most famous works of Celerio which includes Sa Ugoy ng Duyan, Saan Ka Man Naroroon, Ikaw ang Mahal Ko, Ang Daigdig Ko’y Ikaw, Ang Pipit and O Maliwanag na Buwan.  Lots of choices for that impressive workwear that lets you stand out or that memorable weekend get-away outfit.  It’s Freeway’s way of honoring Levi Celerio and his rich legacy to Philippine music. Don’t just sing his songs, wear them!  The collection is already available in all Freeway stores. Check out some of the clothes from this collection which I really liked a lot!

To know more about the collection, visit and get freshest updates at their Facebook page ( and Twitter (  Also check out Virtual Mae ( for the shoes used in the campaign.  

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